Victor Cheng
Victor Cheng is a former McKinsey & Company management consultant, strategic planning consultant, public speaker, and author of several business books. [1] [2] [3] [4] [5] [6] [7]
He is a graduate of Stanford University with a BA in Economics and MA in Sociology. Victor started his career as a management consultant with McKinsey & Company and later held senior management positions with Live Person and Art Technology Group (since acquired by Oracle Software).
As a business consultant, Victor advises owners and CEOs of small businesses and Inc 500 caliber companies. He is a contributor to Entrepreneur.com and writes on topics of leadership and human capital in fast growing small businesses.[8] Victor also serves as expert source for media outlets including MSNBC, Fox Business Network, TIME, Forbes, Fortune Small Business, Inc Magazine, Entrepreneur, and The Wall Street Journal.[9][10][11][12]
He is the author of several small business books including:
- "Extreme Revenue Growth: Startup Secrets to Growing Your Sales from $1 Million to $25 Million in Any Industry"
- "The Recession-Proof Business: Lessons from the Greatest Recession Success Stories of All Time"
- "Escaping the Self-Employment Trap: The 5 Secrets to More Time, Money and Freedom"
- "Bookmercial Marketing: Why Books Replace Brochures in the Credibility Age"
He is also the author of "Case Interview Secrets: A Former McKinsey Interviewer Reveals How to Get Multiple Job Offers in Consulting" and founder of CaseInterview.com, a blog catering to aspiring management consultants. He is a frequently cited expert on the case interview, a job interview format used frequently by the management consulting industry, and serves as a commentator on the management consulting industry.[13] [14][15]
References
- ↑ http://blogs.wsj.com/independentstreet/2008/09/18/how-small-business-can-survive-and-thrive-in-economic-hard-times/ Wall Street Journal - How Small Business Can Survive — and Thrive — in Economic Hard Times
- ↑ http://blogs.harvardbusiness.org/hmu/2009/08/is-freelancing-right-for-you.html Harvard Business Publishing - Is Freelancing Right For You
- ↑ http://online.wsj.com/article/SB123466563957289181.html Wall Street Journal - Tough Times Call for New Ideas
- ↑ http://www.inc.com/articles/2008/09/wall-street.html Inc magazine
- ↑ http://www.smsmallbiz.com/bestpractices/5_Survival_Tips_for_Entrepreneurs.html SmartMoney
- ↑ http://www.thestreet.com/story/10434151/1/top-12-pitfalls-of-starting-a-business.html TheStreet.com
- ↑ http://www.marketwatch.com/story/small-firms-can-adapt-economy-find MarketWatch - Small firms grow, even thrive, by adopting new strategies to outlast recession
- ↑ http://www.entrepreneur.com/author/2154
- ↑ http://money.cnn.com/2009/08/07/smallbusiness/smartphones.fsb/ Fortune Small Business
- ↑ http://www.time.com/time/business/article/0,8599,1939263,00.html TIME magazine
- ↑ http://video.foxbusiness.com/v/3875297/?playlist_id=87185 Fox Business Network
- ↑ http://video.foxbusiness.com/v/3876526/banks-the-new-starbucks/?playlist_id=87185 Fox Business Network
- ↑ http://online.wsj.com/article/SB128363744922834527.html
- ↑ http://online.wsj.com/article/SB10001424127887323764804578314450063914388.html
- ↑ http://qz.com/26285/once-prestigious-monitor-group-files-for-bankruptcy/