Sex and the Single Girl

This article is about the book. For the 1964 film, see Sex and the Single Girl (film).
Sex and the Single Girl

First edition cover

First-edition cover
Author Helen Gurley Brown
Country United States
Language English
Genre Non-fiction
Publisher Bernard Geis Associates
Publication date
1962
ISBN 9781569802526
OCLC 51342662
Followed by Sex and the Office (1965)

Sex and the Single Girl is a 1962 non-fiction book by American writer Helen Gurley Brown, written as an advice book that encouraged women to become financially independent and experience sexual relationships before or without marriage. The book sold two million copies in three weeks,[1] was sold in 35 countries[2] and has made the Los Angeles Times, The New York Times and Time bestseller lists.[3]

Publication

In 1960 Brown's husband, David Brown, suggested she write a book that discusses "how a single girl goes about having an affair".[4] The book was rejected by several publishing houses until it was accepted by Bernard J. Geis of Bernard Geis Associates.[5]

The original title was Sex for the Single Girl, but this was changed because "it sounded like [it] was advocating sex for all single girls."[6] Brown had also written a section on contraceptive methods that was omitted from the final publication.[7]

The book was advertised through a large-scale campaign created by Letty Cottin Pogrebin of Bernard Geis Associates in conjunction with Brown. The campaign involved print ads as well as television, radio and bookstore appearances, however, Brown often was barred from saying "sex" during her television appearances.[8] Cottin and Brown also attempted to have the book censored or banned in the United States as a marketing gimmick, but they were unsuccessful.[9] The book also was endorsed on the jacket by Joan Crawford and Gypsy Rose Lee,[10] and the 2003 edition is endorsed on the back cover by Sex and the City's Kim Cattrall.

Following the success of Sex and the Single Girl, Brown became the editor of Cosmopolitan magazine in 1965,[11] and went on to publish several other books which include Sex and the Office (1965), Helen Gurley Brown's Single Girl's Cookbook (1969), and Sex and the New Single Girl (1970).

Summary

Introduction (New 2003)[12] In the 2003 edition, Brown includes a reintroduction to her book and briefly outlines the static situations and changes that the single woman has faced from the 1960s to 2003.

Critical analysis

The reviews that followed the publication of Sex and the Single Girl, "were either highly favourable…or highly negative"[46] and often attacked Brown's writing style and credibility. While several of Brown's concepts were "in common with the second-wave feminist arguments she precedes,"[47] other second-wavers such as Betty Friedan "found Brown's message 'obscene and horrible.'"[48] When questioned regarding the criticism the book has received, Brown replied that:

This is how it was for me. This is how I played it. It's just a pippy-poo little book and people come back with this diatribe about its great social significance. Well it's just because nobody ever got off his high horse long enough to write to single women in any form they could associate with. If they had, somebody else would be the arbiter for single women at this point instead of me.[49]

Jennifer Scanlon, author of Bad Girls Go Everywhere: The Life of Helen Gurley Brown, argues that through Sex and the Single Girl Brown became "not only one of the founders of second wave feminism but stands as a key antecedent for the third."[50] Scanlon also argues that with Sex and the Single Girl, Brown would "cross the line between the fictional and the real", exploring the real single women that had been previously presented in fictional form in such novels as Peyton Place (1956) and The Best of Everything (1958).[51]

Julie Berebitsky explores the impact of Sex and the Single Girl on the pink-collar worker of the 1960s and Brown's blurring of the professional and the personal in a business environment, as she "directed women to seek professional advancement…to use gender, and to varying degrees, sexuality for their own gain."[52] Berebitsky also contrasts Sex and the Single Girl with The Executive Secretary, a guidebook published in 1959 by Marilyn Burke, secretary to Dale Carnegie and Dorothy Carnegie,[53] that cautions against demonstrations of female sexuality in the workforce.

Interpretation

Scanlon suggests that Sex and the City is "the most direct descendent of the sexual politics Helen Gurley Brown introduced in Sex and the Single Girl"[54] and Jane Gerhard argues that "Sex and the City pays direct homage"[55] to Sex and the Single Girl, as both present the "connection between women's financial independence and their sexual liberation."[56]

AMC's Mad Men creator Matthew Weiner frequently attributes Sex and the Single Girl and The Feminine Mystique as heavily influencing the creation of his characters and scenarios, especially involving the single female office worker.[57]

Supplemented edition

The Four Square paperback edition published (in London) in 1964 includes "£ove $tory", an unpaginated 32-page supplement by the cartoonist and illustrator John Glashan, between pages 128 and 129.

Film adaptation

Warner Bros. paid $200,000 for the rights to the book that was made into a film of the same name (1964), starring Natalie Wood, Tony Curtis, Henry Fonda and Lauren Bacall. The film version follows the main character, Dr. Helen Gurley Brown (Wood), who is based loosely on Brown, through several comedic situations resulting from the publication of her book Sex and the Single Girl.

Allusions

Betty Abbott, then the first female city council member of Omaha, Nebraska, went to City Hall on December 30, 1975, in a sweater that read, “Omaha City Council. Six and the Single Girl,” a reference to the book.[58]

See also

References

  1. Ouellette, Laurie. "Inventing the Cosmo Girl: Class Identity and Girl-Style American Dreams". Media, Culture & Society 21 (1999): 361. Retrieved August 19, 2012.
  2. Scanlon, Jennifer. "Sensationalist Literature or Expert Advice?". Feminist Media Studies 9:1 (2009): 12. Retrieved February 14, 2010.
  3. Scanlon. "Sensationalist". p. 1.
  4. Lewis, Richard Warren (April 1963). "Playboy Interview: Helen Gurley Brown". Playboy. Retrieved February 6, 2010.
  5. Scanlon. "Sensationalist". p. 3.
  6. Lewis. Playboy. 1963.
  7. Lewis. Playboy 1963.
  8. Scanlon. "Sensationalist". p. 10.
  9. Scanlon. "Sensationalist". p. 11.
  10. Scanlon. "Sensationalist". p. 10.
  11. Scanlon, Jennifer. "Sexy from the Start: Anticipatory Elements of Second Wave Feminism". Women's Studies 38.2 (2009): 129. Retrieved February 28, 2010.
  12. Brown, Helen Gurley (2003), Sex and the Single Girl (New Jersey: Barricade Books), pp. xi–xix.
  13. Brown. Sex. pp. 3–11.
  14. Brown. Sex. pp. 12–32.
  15. Brown. Sex. p. 17.
  16. Brown. Sex. p. 17.
  17. Brown. Sex. p. 18.
  18. Brown. Sex. p. 22.
  19. Brown. Sex. p. 28.
  20. Brown. Sex. p. 31.
  21. Brown. Sex. p. 32.
  22. Brown. Sex pp. 33–64.
  23. Brown. Sex. p. 33.
  24. Brown. Sex. p. 37.
  25. Brown. Sex. p. 51.
  26. Brown. Sex. pp. 65–88.
  27. Brown. Sex. p. 78.
  28. Brown. Sex. p. 68.
  29. Brown. Sex. pp. 89–103.
  30. Brown. Sex p. 94.
  31. Brown. Sex. pp. 104–118.
  32. Brown. Sex. p. 104.
  33. Brown. Sex. pp. 119–137.
  34. Brown. Sex. p. 135.
  35. Brown. Sex. p. 136.
  36. Brown. Sex p. 138–166.
  37. Brown. Sex. p. 154.
  38. Brown. Sex. pp. 167–185.
  39. Brown. Sex. p. 174.
  40. Brown. Sex. p. 178.
  41. Brown. Sex. pp. 184.
  42. Brown. Sex. pp. 186–202.
  43. Brown. Sex. pp. 203–223.
  44. Brown. Sex. pp. 224–248.
  45. Brown. Sex. pp. 249–267.
  46. Scanlon. "Sensationalist". p. 12.
  47. Whelehan, Imelda. "Sex and the Single Girl: Helen Fielding, Erica Jong and Helen Gurley Brown". Essays and Studies 2004: Contemporary British Women Writers 57 (2004): 28. Retrieved February 14, 2010.
  48. Ouellette. "Inventing". p. 361.
  49. Lewis. Playboy.
  50. Scanlon. "Sexy". p. 129.
  51. Scanlon. "Sensationalist". p. 5.
  52. Berebitsky, Julie. "The Joy of Work: Helen Gurley Brown, Gender, and Sexuality in the White-Collar Office". Journal of the History of Sexuality 15.1 (2006): 90. Retrieved February 6, 2010.
  53. Berebitsky. "Joy". p. 102.
  54. Scanlon. "Sexy". p. 145.
  55. Gerhard, Jane. "Sex and the City". Feminist Media Studies 5.1 (2005): 38. Retrieved February 12, 2010.
  56. Gerhard. "City" p. 38.
  57. Lyford, Kathy (October 22, 2008). "Mad Men Q&A: 'I'm Fascinated That People Get So Much Out of It.'". Season Pass (blog of Variety). Retrieved August 19, 2012.
  58. "For more than 10 years Betty Abbott was the only...". Retrieved October 30, 2014.
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