Mirakl
 | |
| Industry | Computer software, E-commerce, Internet |
|---|---|
| Founded | 2011 |
| Headquarters | Paris |
Key people | Philippe Corrot, Adrien Nussenbaum |
| Products | Mirakl Marketplace Platform |
| Website |
mirakl |
Mirakl is a French software developer that provides a SaaS-based online marketplace solution called Mirakl Marketplace Platform© . Mirakl Marketplace Platform© is used by all kind of retailers, B2B or B2C, to create, launch and operate their own online marketplace and increase their online business.
Mirakl's customers are primarily retailers, pure-players and media groups such as Galeries Lafayette,[1] RueDuCommerce,[2] Darty,[3] Mistergooddeal,[4] Best Buy Canada,[5] Auchan, El Corte Inglés, ePrice, Nature et Découvertes,[6] Halfords,[7] Natalys, Truffaut, Medicanimal,[8] Menlook,[9] Game,[10] Macway,[11] LabelPark[12] or The Beautyst[13] or Alltricks[14]
History
Philippe Corrot and Adrien Nussenbaum created Mirakl in 2011 to bring a solution to the issues of development and profitability that affects e-commerce today.
In 2005, they co-founded Splitgames, an e-commerce marketplace where members could sell and exchange video games. In November 2008, Fnac acquires Splitgames. Philippe Corrot and Adrien Nussenbaum created and ran the marketplace operations of Fnac for three years before launching Mirakl.
- January 2012: Commercial Launch of Mirakl Marketplace Platform, first client implementations.
- August 2012: Mirakl publishes its book "Marketplace: the future of e-commerce".
- September 2012: Mirakl received "Best Solution" award in the "New services" category of E-commerce Awards.[15]
- November 2012: Mirakl raises €2.5 millions[16] from tech investors such as Xavier Niel, Dassault family, Elaia Partners...
- April 2013: Mirakl signs its 10th client
- May 2013: Mirakl opens offices in London
- September 2013: Mirakl wins IBM Smartcamp Award[17]
- December 2013: Mirakl launches offices in Boston
- May 2014: Mirakl is a finalist of the IBM Business Partner Beacon Awards[18] and signs its first client in Asia
- In 2014, Mirakl takes part in the Ubi i/o program of Ubifrance, to accelerate its development in the US.
- January 2015: Mirakl reaches 40 clients in 10 different countries.
- February 2015: Mirakl publish its first barometer about Marketplaces with Sorgem and IBM[19]
- July 2015: Mirakl raises a $20 million Series B round of funding led by 83 North, the firm formerly known as Greylock IL. Felix Capital’s Frederic Court and Dave Strohm, a partner at Greylock and a founding investor and advisor to 83North. Historic investors Laurent Dassault and Elaia partners also participated.
- November 2015: Mirakl launches office in Munich
- December 2015: Mirakl publishes a B2B white paper, "Marketplaces are the future of B2B e-commerce"[20]
- February 2016: Mirakl has more than 80 clients in 20 countries.
- April 2016: Mirakl is named as one of 20 startups designed to help retailers alleviate key pain points in Forrester’s recent report, “20 Startups All Retail eBusiness Executives Should Know In 2016.”
- May 2016: Forrester publishes a B2C Marketplaces study for Mirakl and ChannelAdvisor: "Retailers: Seize the Marketplace Opportunity"[21]
The book Marketplace: the future of e-commerce
In 2012, Mirakl's founders Philippe Corrot and Adrien Nussenbaum published a book dedicated to the marketplace model. It deciphers the history of marketplaces, how it works, the benefits for a retailer and its challenges.
In 2015, the founders publish a B2B version of the white paper, highlighting the major opportunity marketplaces represent for B2B players.
References
- ↑ "Les Galeries Lafayette ouvriront une place de marché à la rentrée". 01net.com.
- ↑ "Rue Du Commerce choisit Mirakl pour sa Marketplace". journaldunet.com.
- ↑ http://www.e-marketing.fr/Thematique/Retail-1002/E-commerce-10015/Breves/Darty-lance-sa-marketplace-avec-Mirakl-234232.htm
- ↑ "Mistergooddeal lance sa place de marché avec Mirakl". ITespresso.fr.
- ↑ Enright, Allison. "Best Buy extends its online marketplace to Canada". Retrieved 2016-06-14.
- ↑ Gilles Arnoux. "Nature & Découvertes développe sa marketplace avec la solution Mirakl". directgestion.com.
- ↑ "Halfords launches marketplace to add to customer choice - Retail Gazette". www.retailgazette.co.uk. Retrieved 2016-06-14.
- ↑ "MedicAnimal.com first UK sign up to Mirakl". directcommercemagazine.com.
- ↑ "Menlook ouvre une marketplace pour ajouter 1 600 marques à son offre". journaldunet.com.
- ↑ "GAME follows Amazon's lead with launch of its own 'Marketplace'". Engadget. Retrieved 2015-04-20.
- ↑ ITRnews.com. "Macway lance sa marketplace avec Mirakl". www.itrnews.com. Retrieved 2016-06-14.
- ↑ "Mirakl | Label-Park.com chooses Mirakl to drive faster growth and launch a dedicated marketplace for extreme sports". RealWire. 2016-01-06. Retrieved 2016-06-14.
- ↑ "The Beautyst lance sa marketplace". lsa-conso.fr (in French). Retrieved 2016-06-14.
- ↑ "Comment Mirakl, start-up française est devenue un leader mondial des marketplaces". Entreprendre. http://www.entreprendre.fr/pourquoi-je-suis-intervenue-au-morandini-live. 24 June 2015. External link in
|publisher=(help) - ↑ "Mirakl : E-Commerce Award Nouveaux Services". journaldunet.com.
- ↑ "Confidentiel : Mirakl lève 2,5 millions d'euros pour sa solution de marketplace". journaldunet.com.
- ↑ "IBM Espace actualités – 2013-09-25 Le trophée IBM SmartCamp 2013 a été remporté par la société Mirakl – France". ibm.com.
- ↑ "IBM PartnerWorld – IBM Beacon Awards". ibm.com.
- ↑ "Mirakl présente son 1er baromètre sur les français et les marketplaces avec Sorgem et IBM". Cap Digital. Retrieved 2015-04-22.
- ↑ "Marketplaces are the future of B2B e-commerce".
- ↑ http://info.mirakl.com/hubfs/Mirakl_Forrester_TLP_EN.pdf?t=1465811608418