Massive (TV series)

Created by Damian Lanigan
Starring Ralf Little
Carl Rice
Christine Bottomley
Faye McKeever
Johnny Vegas
Country of origin United Kingdom
No. of series 1
No. of episodes 6
Running time 30 minutes
Original network BBC Three
Original release 14 September (2008-09-14) – 12 October 2008 (2008-10-12)

Massive is a sitcom broadcast on digital channel BBC Three. It is set in Manchester and stars Ralf Little and Carl Rice as Danny and Shay, who leave their office jobs to set up a record label when Danny inherits £10,000 following the death of his grandmother. The series began airing on BBC Three on 14 September 2008.


The programme was produced by Jim Poyser and directed by David Kerr.

Episode list

Episode Title Original Broadcast Date Indepth Synopsis
1.1 "Creation of the Label" 14 September 2008 Danny and Shay start a new clerical job as filing clerks. They quit to set up the record label when Danny learns that he has inherited £10,000 from his grandmother. Lou suggests that they hold a Battle of the Bands competition to find an act to sign to the label. They rent a run down warehouse next to the Manchester Ship Canal as an office and Shay's father Tony helps them to furnish the premises with stolen furniture on the understanding that he and Shay's mother Lorraine can appear at the Battle of the Bands. The pair audition local artists for the competition, the event takes place and HearKittyKitty (Tina and Marie) are the winners.
1.2 "Recording the Single" 14 September 2008 With HearKittyKitty signed to the label, Danny and Shay recruit producer Manny Westside to mix and produce the single, a cover of the Diana Ross hit I'm Coming Out. Tony has asked Shay to look after a bag belonging to local hard man Big Stu and Shay hides it above the high cistern of the toilet cubicle at the recording studio hired for the recording session. Manny, who it transpires has recently returned from a drug rehabilitation retreat in India, finds the bag which contains packages of cocaine. He takes a large amount of the drug and produces a tune that the others describe as "someone being hit by a train". Shay has to buy cocaine to replace that taken by Manny. Danny becomes romantically involved with Tina. Swing takes Nancy from the coffee shop on a disastrous date. Manny manages to produce a polished version of I'm Coming Out.
1.3 "The Music Video" 21 September 2008 Danny and Shay hear the HearKittyKitty single being played on BBC Radio 1. After an A&R man from a rival label, played by Steve Furst, attempts to poach the group, the girls demand that Danny and Shay make a music video to go with their single. They hire a video camera and with Lou's help are allowed to use a BBC studio overnight. They find that the studio is set up for the filming of Mastermind and that they are not allowed to remove the scenery or props, including the famous black chair. Luckily Tina and Marie love the video that is made and the kitsch album cover designed by Shay.
1.4 "The Photo Shoot" 28 September 2008 With HearKittyKitty reaching the charts, Danny and Shay decide it is time to start heavily focussing on the band's PR and invest in renowned photographer Nico. Tony steps in to help Shady Music pay for the photo shoot by asking Danny and Shay to pick up an illegal immigrant for Big Stu. Whilst the "cargo" is being kept in Shady Music's office, Swing opens up to her and builds up a rapport with her after she helps him deal with his feeling's for Nancy. The A&R man from the rival company attempts to discredit Shady Records and phones the Daily Mirror pretending to be Danny. When the false, derogatory interview makes the paper, HearKittyKitty's relationship with Shady Records begins to wear thin.
1.5 "The Break Up" 5 October 2008 Just as HearKittyKitty's future with the label starts looking bleak, an American lawyer, played by Nigel Whitmey, arrives in Manchester to sue the label for using the same name as Eminem's record label. (See Shady Records) In an attempt to keep HearKittyKitty Danny books a signing event at an opening of a new shop and books a limo for the ladies to arrive in. Unfortunately the owner of the shop kept the fact that it was an adult store to himself and the limo turns out to be a converted Estate car. This causes HearKittyKitty to sack Shady Records and Danny and Shay to dissolve the label after an argument makes them split. The American lawyer, after getting drunk with Danny, finds out there is no papertrail as to the label's existence and drops the charges.
1.6 "The Re-Launch" 12 October 2008 After Lou finds out Danny and Shay have gone back to temping, she confronts them about signing a new band and suggests they travel around the North West to try and sign an act. In an attempt to acquire funds for their journey Danny and Shay approach Danny's father Dennis Stewart at his garden centre, and leave with £4000. On the trip to Hebden Bridge Danny's car breaks down causing Danny and Shay to walk to the gig, which they promptly forget the venue for, and end up going to a pub for a drink. Here, The Pott Shrigleys are playing, and during a night of drinking Danny signs them to the label, now named Massive Records. Tony and Lorraine's afternoon with Dennis Stewart leads him to burn his garden centre down resolutely and Nancy makes a move on Swing during a recording session in Swing's bedroom. The season closes with Lou kissing Danny.
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