MTV Europe Music Award for Best Video

The MTV Europe Music Award for Best Video initially awarded to Best Director, but in 1997 the category was renamed to Best Video. The winner of this category is chosen by MTV. Whale became the first winners, the first band to win and also the first European act to win the award. Moby became the first non-European winner and the first American winner. In 2001, The Avalanches became the first Australian winners. In 2012, Psy became the first Asian artist and the first non-American act to win this after of four consecutive years of American winners.

Winners and nominees

Winners are listed first and highlighted in bold.

† indicates an MTV Video Music Award for Video of the Year–winning video.
‡ indicates an MTV Video Music Award for Video of the Year–nominated video that same year.


Year Artist Song Director Ref
Whale "Hobo Humpin' Slobo Babe" Mark Pellington [1]
Beastie Boys "Sabotage" Spike Jonze
Enigma "Return to Innocence" Julien Temple
MC Solaar "Nouveau Western" Stephane Sednaoui
U2 "Stay (Faraway, So Close!)" Wim Wenders and Mark Neale
Massive Attack "Protection" Michel Gondry [2]
Weezer "Buddy Holly" Spike Jonze
Madonna "Human Nature" Jean-Baptiste Mondino
Michael Jackson and Janet Jackson "Scream" Mark Romanek
Therapy? "Loose" W.I.Z.
1996 N/A
The Prodigy "Breathe" Walter Stern [3]
Blur "Song 2" Sophie Muller
The Chemical Brothers "Block Rockin' Beats" Dom and Nic
Daft Punk "Around the World" Michel Gondry
Radiohead "Paranoid Android" Magnus Carlsson
Massive Attack "Tear Drop" Walter Stern [4]
Aphex Twin "Come to Daddy" Chris Cunningham
Beastie Boys "Intergalactic" Nathanial Hornblower
Eagle Eye Cherry "Save Tonight" Johan Camitz
Garbage "Push It" Andrea Giacobbe
Blur "Coffee & TV" Hammer and Tongs [5]
Aphex Twin "Windowlicker" Chris Cunningham
Björk "All Is Full of Love"
Fatboy Slim "Praise You" Spike Jonze
George Michael with Mary J. Blige "As" Big TV!


Year Artist Song Director Ref
Moby "Natural Blues" David LaChapelle [6]
Blink 182 "All the Small Things" Marcos Siega
Foo Fighters "Learn to Fly" Jesse Peretz
Red Hot Chili Peppers "Californication" Jonathan Dayton and Valerie Faris
Robbie Williams "Rock DJ" Vaughan Arnell
The Avalanches "Since I Left You" Blue Source [7]
Fatboy Slim "Weapon of Choice" Spike Jonze
Gorillaz "Clint Eastwood" Jamie Hewlett and Pete Candeland
Outkast "Ms. Jackson" F. Gary Gray
Robbie Williams "Supreme" Vaughan Arnell
Röyksopp "Remind Me" H5 [8]
Basement Jaxx "Where's Your Head At?" Traktor
Eminem "Without Me" Joseph Kahn
Primal Scream "Miss Lucifer" Dawn Shadforth
The White Stripes "Fell in Love with a Girl" Michel Gondry
Sigur Rós "Untitled 1" Floria Sigismondi [9]
Missy Elliott "Work It" Dave Meyers
Queens of the Stone Age "Go with the Flow" Shynola
U.N.K.L.E. "Eye for an Eye" Shynola
The White Stripes "Seven Nation Army" Alex and Martin
Outkast "Hey Ya!" Bryan Barber [10]
The Cure "The End of the World" Floria Sigismondi
Jay Z "99 Problems" Mark Romanek
The Streets "Fit But You Know It" Dougal Wilson
The White Stripes "The Hardest Button to Button" Michel Gondry
The Chemical Brothers "Believe" Dom and Nic [11]
Beck "E-Pro" Shynola
Gorillaz "Feel Good Inc." Jamie Hewlett and Pete Candeland
Rammstein "Keine Lust" Jörn Heitmann
Gwen Stefani "What You Waiting For" Francis Lawrence
Justice vs. Simian "We Are Your Friends" Rozan and Schmeltz [12]
Gnarls Barkley "Crazy" Robert Hales
OK Go "A Million Ways" Trish Sie and OK Go
Pink "Stupid Girls" Dave Meyers
Kanye West "Touch the Sky" Chris Milk
Justice "D.A.N.C.E" Jonas and François [13]
Bat for Lashes "What's a Girl to Do?" Dougal Wilson
The Chemical Brothers "The Salmon Dance" Dom and Nic
Foo Fighters "The Pretender" Sam Brown
Justin Timberlake "What Goes Around... Comes Around" Samuel Bayer
Kanye West "Stronger" Hype Williams
Thirty Seconds to Mars "A Beautiful Lie" Angakok Panipaq [14]
Madonna (feat. Justin Timberlake and Timbaland) "4 Minutes" Jonas and François
Santogold "L.E.S. Artistes" Nima Nourizadeh
Snoop Dogg "Sensual Seduction" Melina and Steven Johnson
Weezer "Pork and Beans" Mathew Cullen
Beyoncé "Single Ladies (Put a Ring on It)" Jake Nava [15]
Eminem "We Made You" Joseph Kahn
Katy Perry "Waking Up in Vegas" Joseph Kahn
Shakira "She Wolf" Jake Nava
Britney Spears "Circus" Francis Lawrence


Year Artist Song Director Ref
Katy Perry (feat. Snoop Dogg) "California Gurls" Mathew Cullen [16]
Eminem (feat. Rihanna) "Love the Way You Lie" Joseph Kahn
Lady Gaga (feat. Beyoncé) "Telephone" Jonas Åkerlund
Plan B "Prayin'" Daniel Wolfe
Thirty Seconds to Mars "Kings and Queens" Bartholomew Cubbins
Lady Gaga "Born This Way" Nick Knight [17]
Adele "Rolling in the Deep" Sam Brown
Beastie Boys "Make Some Noise" Spike Jonze
Beyoncé "Run the World (Girls)" Francis Lawrence
Justice "Civilization" Romain Gavras
Psy "Gangnam Style" Yang Hyun Suk [18]
Katy Perry "Wide Awake" Tony T. Datis ‡
Lady Gaga "Marry the Night" Lady Gaga
M.I.A. "Bad Girls" Romain Gavras
Rihanna (feat. Calvin Harris) "We Found Love" Melina Matsoukas
Miley Cyrus "Wrecking Ball" Terry Richardson N/A
Lady Gaga "Applause" Inez & Vinoodh
Robin Thicke (feat. T.I. and Pharrell Williams) "Blurred Lines" Diane Martel
Thirty Seconds to Mars "Up in the Air" Bartholomew Cubbins
Justin Timberlake "Mirrors" Floria Sigismondi
Katy Perry (feat. Juicy J) "Dark Horse" Mathew Cullen [19]
Iggy Azalea (feat. Rita Ora) "Black Widow" Director X and Iggy Azalea
Kiesza "Hideaway" Blayre Ellestad and Kiesza
Sia "Chandelier" Daniel Askill and Sia
Pharrell Williams "Happy" Yoann Lemoine
Macklemore & Ryan Lewis "Downtown" Ryan Lewis, Macklemore and
Jason Koenig
Kendrick Lamar "Alright" Colin Tilley and the Little Homies ‡
Sia "Elastic Heart" Sia and Daniel Askill
Taylor Swift (feat. Kendrick Lamar) "Bad Blood" Joseph Kahn
Pharrell Williams "Freedom" Paul Hunter
The Weeknd (feat. Daft Punk) "Starboy" Grant Singer [21]
Beyoncé "Formation" Melina Matsoukas
Coldplay "Up & Up" Vania Heymann and Gal Muggia
Kanye West "Famous" Kanye West
Tame Impala "The Less I Know the Better" Canada


Number of European Nominations Total Number
38 89


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  15. "US artists lead MTV Europe awards". BBC News. September 21, 2009. Retrieved October 19, 2011.
  16. "We Announce Our First Two Performers: Katy Perry & Linkin Park!". MTV Networks Europe. September 20, 2010. Retrieved September 21, 2010.
  17. "Lady GaGa Leads 2011 MTV EMA Nominations". MTV UK. September 19, 2011. Retrieved September 29, 2011.
  18. Hardie, Beth (September 17, 2012). "A total sex pot (Rihanna) and a sweet innocent lass (Taylor Swift) are going to have a fight". Daily Mirror. Trinity Mirror. Retrieved September 17, 2012.
  21. "justin bieber & beyoncé lead the 2016 mtv ema nominations – see the full list!". MTV UK. Retrieved 27 September 2016.

See also

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