iD Mobile

iD Mobile
Private Limited Company
Founded May 12, 2015 (2015-05-12)
Headquarters London, UK
Area served
United Kingdom
Products Mobile Phones and Tariffs
Website idmobile.co.uk

iD Mobile is a mobile virtual network operator (MVNO) operating in the United Kingdom as iD Mobile Limited, using the Three network. It is owned by Carphone Warehouse and was launched on 12 May 2015.[1]

iD only offers 4G pay-monthly contracts for 12 or 24 months (with a handset) and monthly 30-day rolling SIM-only contracts. These can either be bought online via the iD Mobile website, iD mobile telephone sales or in a Carphone Warehouse store.[2]

Advertising campaigns

iD mobile started their network with the advertising campaign of being "Personal, Flexible, Control and Fuss-free" as a tagline.

In 2016, iD Mobile used taglines "The network as individual as you are" and "#DoYourOwnThing". Advertising featured the Fletcher Street Urban Riding Club from north Philadelphia.

References

This article is issued from Wikipedia - version of the 11/28/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.