Hyundai Motor India Limited

Hyundai Motor India Ltd
Subsidiary
Industry Automotive
Founded May 6, 1996
Headquarters Chennai, Tamil Nadu, India
Key people
Mr. Y. K. Koo (CEO)
Products Automobiles
Parent Hyundai Motor Company
Website www.hyundai.co.in

Hyundai Motor India Ltd is a wholly owned subsidiary of the Hyundai Motor Company in India. It is the second largest automobile manufacturer in India.

Hyundai Santro Xing/Atos Prime is made only by Hyundai Motor India Limited.

Hyundai Motor India Limited was formed on 6 May 1996 by the Hyundai Motor Company of South Korea. When Hyundai Motor Company entered the Indian Automobile Market in 1996 the Hyundai brand was almost unknown throughout India. During the entry of Hyundai in 1996, there were only five major automobile manufacturers in India, i.e. Maruti, Hindustan, Premier, Tata and Mahindra. Daewoo had entered the Indian automobile market with Cielo just three years back while Ford, Opel and Honda had entered less than a year back.

For more than a decade till Hyundai arrived, Maruti Suzuki had a near monopoly over the passenger cars segment because Tata Motors and Mahindra & Mahindra were solely utility and commercial vehicle manufacturers, while Hindustan and Premier both built outdated and uncompetitive products.

History

HMIL's first car, the Hyundai Santro was launched on 23 September 1998 and was a runaway success. Within a few months of its inception HMIL became the second largest automobile manufacturer and the largest automobile exporter in India. Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC), South Korea and is the largest passenger car exporter and the second largest car manufacturer in India. HMIL presently markets 10 models - Eon, i10, Grand i10, Xcent, Elite i20, Active i20, Verna Fludic 4S, Neo Elantra, Creta and Santa Fe.

HMIL’s manufacturing plant near Chennai claims to have the most advanced production, quality and testing capabilities in the country. To cater to rising demand, HMIL commissioned its second plant in February 2008, which produces an additional 300,000 units per annum, raising HMIL’s total production capacity to 600,000 units per annum. Current Production Capacity with these 2 plants in Kancheepuram increased to 670,000 cars per year.

HMC has set up a research and development facility (Hyundai Motor India Engineering - HMIE) in the cyber city of Hyderabad.

As HMC’s global export hub for compact cars, HMIL is the first automotive company in India to achieve the export of 10 lakh cars in just over a decade. HMIL currently exports cars to more than 120 countries across EU, Africa, Middle East, Latin America, Asia and Australia. It has been the number one exporter of passenger cars of the country for the eighth year in a row.[1]

To support its growth and expansion plans, HMIL currently has 388 strong dealer network and more than 1000 strong service points across India, which will see further expansion in 2014.[2]

In July 2012, Arvind Saxena, the Director of Marketing and Sales stepped down from the position after serving the company for 7 years.[3]

Manufacturing facilities

The Hyundai i10 is exclusively manufactured only by HMIL.

HMIL has two manufacturing plants in Sriperumbudur, Kanchipuram district, Tamil Nadu capable of producing 6,70,000 vehicles annually.[4]

Models

Hyundai Eon
Hyundai Grand i10
Hyundai Fluidic Verna
Hyundai Santa Fe (Third Generation)
Hyundai i20

Manufactured locally

  1. Hyundai Eon (Launched 2011)
  2. Hyundai i10 (Launched 2010)
  3. Hyundai Grand i10 (Launched 2013)
  4. Hyundai Xcent (Launched 2014)
  5. Hyundai Elite i20 (Launched 2014)
  6. Hyundai i20 Active (Launched 2015)
  7. Hyundai 4S Fluidic Verna (Launched 2011)
  8. Hyundai Elantra (Launched 2010)
  9. Hyundai Creta (Launched 2015)
  10. Hyundai Tucson (Launched 2016)

Imported

  1. Hyundai Santa Fe Third Generation (Launched 2014)

Discontinued

  1. Hyundai Santro (1998–2014)
  2. Hyundai Santro Xing (DISCONTINUED)
  3. Hyundai Accent GTX (1999–2002)
  4. Hyundai New Look Santro (2001–2003)
  5. Hyundai Sonata Gold (2001–2005)
  6. Hyundai Sonata (Launched 2012)
  7. Hyundai Accent Viva (2002–2004)
  8. Hyundai Accent CRDi (2002–2006)
  9. Hyundai Terracan (2003-2007)
  10. Hyundai Getz (2004–2007)
  11. Hyundai Accent GLS (2004–2005)
  12. Hyundai Sonata Embera (2005–2009)
  13. Hyundai Accent GLE (2006–2011)
  14. Hyundai Verna (2006–2010)
  15. Hyundai Getz Prime (2007–2010)
  16. Hyundai i10 (2007-2010)
  17. Hyundai Verna Transform (2010-2011)
  18. Hyundai Elantra (2004–2010)
  19. Hyundai Tucson (2005–2010)
  20. Hyundai Sonata Transform (2010–2011)
  21. Hyundai Santa Fe Second Generation (2010-2013)
  22. Hyundai Accent Executive (2011-2013)
  23. Hyundai i20 (2008-2014)

Sales and service network

HMIL has 449 dealers and more than 1,150 service points across India.[5] HMIL also operates its own dealerships known as Hyundai Motor Plazas in large metros across India. HMIL has the second largest sales and service network in India after Maruti Suzuki.[6]

Hyundai Motor India Limited Annual Sales
YearDomestic salesExportsTotal
19988,44708,447
199917,6272017,647
200082,8963,82386,719
200187,1756,09293,267
2002102,8068,245111,051
2003120,32530,416150,741
2004139,75975,871215,630
2005156,29196,560252,851
2006186,174113,339299,513
2007200,411126,749327,160
2008245,397243,919489,316
2009289,863270,017559,880
2010356,717247,102603,819
2011373,709242,330616,039
2012391,276250,005641,281

2015calendaryear 467000carsales 17.1% market share.

i10 124000 i20 110000car sales record in India

Exports

HMIL currently exports vehicles to over 92 countries across Africa, Middle East, Latin America, Australia and Asia. It has been India’s number one exporter for the last 10 years consecutively.[7]

Sales performance

Hyundai Motor India Ltd (HMIL), the country’s second largest car manufacturer and the largest passenger car exporter, registered 4.6% growth in exports for the month of May 2013. The domestic sales accounted for 32,102 units and exports stood at 24,754 units. sales 476000 in 2015 domestic sales 17.1% market share [8]

Brand ambassador

The carmaker gets Shah Rukh Khan on board as its brand ambassador for the Hyundai Xcent,the company’s recently launched sub-compact sedan in India. Back in 1998, SRK shot his first TVC for the Hyundai Santro, and his association with the car brand has now turned 16.[9][10]

See also

External links

References

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