The Croydon Advertiser

The Croydon Advertiser (with locally branded editions) is a paid-for weekly newspaper with five editions covering the London Boroughs of Croydon, Sutton and two neighbouring towns and with a free up-to-the-minute maintained web presence.


In the second half of 2005 the Croydon Advertiser was the third-highest selling paid-for weekly paper in London.[1] The Advertiser is this area's major paid-for weekly newspaper and is on sale every Friday in five geographical editions: Croydon; Sutton & Epsom; Coulsdon & Purley (much of the south of the borough); New Addington; and Caterham with locally relevant news and information with mention of the most important sub-regional developments in its editions. It includes sections: jobs; property; events; sport.[2]


The Croydon newspaper was founded by Jesse Ward in 1869,[3] and it and the other Advertiser publications later became part of the Northcliffe Media Group, which is owned by the Daily Mail and General Trust during its existence the largest newspaper publisher in the United Kingdom.[4] The paper converted from a broadsheet to a compact (tabloid) format on 31 March 2006.

In September 2010 the Advertiser adopted a hybrid part-paid, part free strategy, with 70,000 copies delivered to homes across Sutton and Croydon.

Successful legislative campaign

In August 2011, the Advertiser launched a campaign alongside the family of a schoolgirl, killed in a road traffic collision outside her home in New Addington, Croydon, calling on the Government to reform the law on drug driving.[5] In November that year the family of Lillian Groves met with Prime Minister David Cameron, who promised to introduce new legislation, adding that Lillian's death "proved the need for roadside drugs testing" and that the then driving legislation, which relied on police to prove impairment by other means, was "all wrong". [6]In early 2012 the Department for Transport, announced the creation of an expert panel to explore the implications of the new law.[7] In May 2012, a new drug driving offence was included in the Queen's Speech as part of the Crime and Courts Bill, adopted in the Crime and Courts Act 2013. Prime Minister David Cameron credited the campaign and the bravery of the Groves family.[8]

Broad ownership

Main article: Local World

In 2012, ownership broadened as a result of a co-venture enterprise Local World between media groups: Daily Mail and General Trust, Yattendon Group, Trinity Mirror and others, taking over Northcliffe Media.[9]

Editors in chief



  1. Newspaper Society London circulation tables, Jul-Dec 2005 accessed 2006-08-09
  2. Trinity Mirror Southern series description accessed 2006-08-09
  3. Newspaper History at Ash Rare Books, accessed 2006-08-14.
  4. Trinity Mirror Group accessed 2006-08-09
  5. "Advertiser launches drug-driving campaign in name of schoolgirl Lillian Groves". Croydon Advertiser. Retrieved 6 October 2014.
  6. "David Cameron: 'Lillian Groves' death shows the need for roadside drugs testing'". Croydon Advertiser. Retrieved 6 October 2014.
  7. "Minister praises Lillian's Law campaign as panel set-up to explore new drug-driving law". Croydon Advertiser. Retrieved 6 October 2014.
  8. "Croydon Advertiser campaign prompts drug-drive law". Retrieved 6 October 2014.
  9. Daily Mail sells regional newspapers to Local World BBC News, 21 November 2012
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