CarDomain

CarDomain.com is an online community site for car enthusiasts. Users can create profiles of their cars including pictures and write-ups, view the work of others, talk to the other users and car enthusiasts, and create social network profiles.

"At the end of 2004, the company had revenue of $13.3 million, and now has 70 employees and 1.5 million registered users".^[1]

"Seattle startup CarDomain, a social-networking site for auto enthusiasts, cut 16 jobs (about half its staff) on November 18, 2008. “Although we are growing overall traffic and member engagement year-on-year, the economy and the automotive industry have taken a significant turn for the worse, leading to very pessimistic industry projections of advertising budgets and a protracted recovery period,” said CEO Rajan Krishnamurty, in a statement to TechFlash."^[2]

History

CarDomain Network was founded in 1998 by Alex Algard and Simon Han and is headquartered in Seattle, Washington.

The company started as SoundDomain.com, which featured a mobile electronics forum and community functionality allowing users to show off their car stereo installations. As the site matured, additional features were added and, eventually, the vehicle profiles were rebranded as CarDomain. Recently, CarDomain has added video upload and user-run groups.^[3]

On April 8, 2009 CarDomain acquired fellow automotive social-networking site StreetFire.^[4] Glenn Rogers is CEO and the company is based in Los Angeles.

References

External links

• CarDomain.com homepage
• Where the Car Nuts Chitchat, Share Their Photos and Blog - New York Times Article
• CarDomain.com appears ready to shift into overdrive - Puget Sound Business Journal article
• Things I Can't Live Without: Alex Algard - Inc.com