Akio Toyoda

Akio Toyoda

Akio Toyoda (2011)
Born (1956-05-03) May 3, 1956
Nagoya, Japan
Nationality Japanese
Education MBA, Babson College 1982
Faculty of Law, Keio University 1979
Occupation President and CEO,
Toyota Motor Corporation
Spouse(s) married
Children 2
Parent(s) Shoichiro Toyoda

Akio Toyoda (豊田章男 Toyoda Akio, born May 3, 1956) is the president and CEO of Toyota Motor Corporation.[1]


Toyoda received his MBA from Babson College in 1982.[2][3] He joined Toyota in 1984.[4] In 2000 he joined Toyota's board of directors.[5] In 2005 he was promoted to executive vice president.[6]

In January 2009 he was announced as the forthcoming president of the company.[4] On June 23, 2009, he was confirmed as the new president of the company, along with four new executive vice presidents and eight new board members.[7] The previous president and CEO Katsuaki Watanabe became vice chairman, replacing Katsuhiro Nakagawa.[8]

Toyoda, who promoted sports models like the Lexus IS-F and Lexus LF-A, loves auto racing. He participated as a driver at the ADAC 24 hours at the Nürburgring three times under the pseudonym Morizo Kinoshita.[9] In 2009 he reached the 87th position overall and the fourth position in his class with his LF-A Prototyp No. 14.[10][11]

In 2012 he was named Autocar's Man of the Year.[12]

Statement on vehicle recalls

On February 17, 2010, Toyoda was called up to Washington by the U.S. Congress.[13] Seven days later, he issued a prepared statement to the Congress.[14] He focused on three key issues, including recalled vehicles. He also stated that he is "deeply sorry" repeatedly; however, many lawmakers were asking tough questions regarding the recalled vehicles.[15]

Family tree

Toyoda was born in Nagoya to Shoichiro Toyoda. The descendants of Sakichi Toyoda, who established Toyoda Automatic Loom Works, have long dominated the upper management of Toyota Motors, which was incorporated in 1937. Shoichiro Toyoda was born in Nagoya on February 17, 1925,[16] the son of Kiichiro Toyoda, who would become the president of Toyota between 1941 and 1950;[17] and in due course, Shoichiro Toyoda became president of the company between 1982 and 1992. His 52-year-old son, Akio Toyoda, was the chief contender for the office of president when Katsuaki Watanabe was to have relinquished that post to become Chairman, Toyota's natural progression. In 2009, Mr. Watanabe was awarded only the Vice-Chairman job, possibly a subtle commentary on the quality crisis.[18][19]



  1. Toyoda New President CNN
  2. Taylor, Alex. "Toyota's new man at the wheel," Fortune (US). June 26, 2009, retrieved 2011-04-22
  3. "Akio Toyoda" (biography), retrieved 2015-01-13
  4. 1 2 Rowley, Ian. "It's Official: Toyota Scion to Be New Chief," Business Week. January 20, 2009.
  5. "Akio Toyoda" (profile), Forbes (US), retrieved 2011-04-22
  6. Hasegawa, Yōzō. (2010). Rediscovering Japanese Business Leadership, p. 173., p. 173, at Google Books
  7. Chartered Management Institute blog: "Akio Toyoda to Continue the Toyota Way," June 23, 2009, retrieved 2011-04-22
  8. "Toyota Names Akio Toyoda as Next President," UPI (US). January 9, 2009, retrieved 2011-04-26.
  9. Toyota-Chef startet im Lexus LF-A. sport auto, 22. Mai 2009
  10. 37. ADAC Zurich 24h Rennen, Nürburgring result, 2009-05-24.
  11. Results 24h Nürburgring, accessed 2015-04-29.
  12. "Akio Toyoda named Autocar Man of the Year". Autocar. Retrieved 27 March 2013.
  13. Toyota ‘prince’ needs to steer company in crisis
  14. "Toyota president Akio Toyoda's statement to Congress," The Guardian (UK). 24 February 2010, retrieved 2011-04-22
  15. Raum, Tom and Ken Thomas. "Toyota CEO Akio Toyoda To Congress: 'I'm Deeply Sorry'," Huffington Post (US). February 24, 2010, retrieved 2011-04-22; "Toyota president testifies before Congress," CNN (US). February 24, 2010, retrieved 2011-04-22
  16. International Directory of Business Biographies: Shoichiro Toyoda
  17. Shirouzu, Norihiko. "Toyota Family Member Vies for the Top Job," Wall Street Journal. December 24, 2008.
  18. Shirouzu, Norihiko and John Murphy. "Toyota to Change Leader Amid Global Sales Slump," Wall Street Journal. December 24, 2008.
  19. Kubo, Nobuhiro and Chang-Ran Kim. "Toyota confirms Akio Toyoda as New President," Reuters (UK). June 23, 2009, retrieved 20111-04-22


Business positions
Preceded by
Katsuaki Watanabe
CEO of Toyota
Succeeded by
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