Gwynnie Bee

Gwynnie Bee
Type of site
 Private
Founded 2011 (2011)
Headquarters New York City
Founder(s) Christine Hunsicker (CEO)
Industry E-commerce
Products
Website gwynniebee.com

Gwynnie Bee is an online subscription-based clothing rental service, that was created for women in 2012 to market and sell women's clothing to thoses with sizes 10-32. Members pay a flat monthly subscription fee and are able to rent a large collection of clothing.[1]

The company was founded by Christine Hunsicker.[2][3] It has worked with straight-size clothing designers to create tailored styles for plus size women.[4] Partnered brands have included Corey, Taylor Dress, BB Dakota, Lucie Lu, and Leota.[5]

The media has called the service Netflix of Plus-Size Fashion[6] and Netflix for Plus Size Clothes.[7]

History

The company was founded by Christine Hunsicker and JP Singh in 2011.[8] The first New York City headquarters was based out of Hunsicker’s apartment.[9]

By winter 2015, over 3 million boxes were shipped.[9]

The company has a flagship 200,000 square-foot warehouse facility in Groveport, Ohio.[8][10]

References

  1. ↑ Strugatz, Rachel, "Gwynnie Bee Wants to do Plus-Size Online, the Right Way", "WWD", October 8, 2015
  2. ↑ Wendy Donahue, "Women sizes 10 to 32 share the fun of rental fashion via Gwynnie Bee", "Chicago Tribune", September 22, 2015
  3. ↑ Leah Melby, "This Clothing Subscription Service Just for Sizes 10 to 32 Is Definitely Worth Checking Out", "Glamour", August 26, 2015
  4. ↑ Melby, Leah, "This Clothing Subscription Service Just for Sizes 10 to 32 Is Definitely Worth Checking Out", "Glamour", August 26, 2015
  5. ↑ Rodriguez, Ashley, "Fashion Rental Sites Serve as Test Spaces for New Brands", "Advertising Age", November 11, 2015
  6. ↑ Kristina Moore, "Designer Spotlight: Gwynnie Bee Is The Netflix Of Plus-Size Fashion", "Forbes", June 12, 2014
  7. ↑ Margit Detweiler, "Why I Share My Closet With Hundreds of Women", "Huffington Post", March 21, 2014
  8. 1 2 "Company Overview of Gwynnie Bee Inc.", "Bloomberg Business"
  9. 1 2 "Rental service giving plus-sized clothing industry a makeover", "CBS News", January 20, 2016
  10. ↑ "Gwynnie Bee to Open Flagship Fulfillment Center, Add 400 Jobs in Columbus Region", "The Columbus Region", November 27, 2014

External links

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